The information we gather
We gather the following types of information about the users of the Services:
(1) Non-personally identifiable information: We may collect and aggregate information indicating, among other things, which pages were visited, the order in which they were visited, and which hyperlinks were “clicked.” Collecting such information involves the logging of IP addresses, operating system and browser software used by each user. Although such information is not personally identifiable, we can determine from the IP address a visitor’s Internet Service Provider and the geographic location of his or her point of connectivity.
The non-personally identifiable information we collect helps us diagnose problems with our server, administer the Services, identify the most popular areas or features of the Services, and determine the effectiveness of our promotional activities. In addition, we may disclose some of this information to advertisers to inform them of the number of people who have seen and/or clicked through their advertisements.
For the same purposes, we use “cookies”—that is, small text files placed on your computer’s hard drive—to help us determine the type of content and sites to which you link, the length of time you spend at any particular area or feature of the Services, and your usage of the Services. Cookies also tell us which advertising you have seen on the Services. At certain times, we may use outside advertising companies to display advertisements on the Services that may contain cookies (“banner ads”). These banner ads collect information stored by the advertising company and we do not have access to this information.
Essentially, cookies are your identification cards for our computers, or servers, that placed them there. Cookies are only read by the server that placed them, and are unable to execute any code or virus. Cookies allow us to serve you better and more efficiently, and to personalize your experience on the Services. Nevertheless, you are able to control how and whether cookies will be accepted by your web browser or device. For more information on how to do so, please refer to the documentation accompanying your browser or device.
At this time, the Services do not recognize automated browser signals regarding tracking mechanisms and preferences, which may include “do not track” instructions. However, you may adjust the privacy preferences of your browser, including the control of how and whether cookies will be accepted by your web browser or device. For more information on how to do so, please refer to the documentation accompanying your browser or device.
(2) Personally identifiable information: Certain features of the Services, such as surveys and contests, may require that you provide personally identifiable information (including, for example, zip code, age, income, and e-mail address, and when applicable, credit card information). Frankly and/or other vendors have access to this information. In addition, when registering to set up an account to use certain features of the Services such as e-mail, chat rooms, and forums, or to receive certain newsletters or specifically targeted information, we do require that you provide a valid e-mail address.
We do not control the acts of users of the Services. All users should be aware that, when they disclose personally identifiable information in a bulletin board, chat room, guestbook, or other forum, the information may be collected and used by others to send that person unsolicited e-mail from other parties outside of the Services. In the event that you encounter any user of the Services who is improperly collecting or using information about you or other users, please contact [email protected]
Collection of geo-location information
We may collect information about your location when you access the Services from a mobile device or through any of our mobile applications. If you do not enable the service to use your location information or if the app does not have that feature, we will not collect or store your location information. You can turn off such data collection at any time by accessing the privacy setting of your mobile device and/or through the settings in the applicable mobile application.